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Škoda dealer network

The concept of a modern showroom with all the benefits of the digital world
Benefits of the showroom of the future
ŠKODA showroom brings the idea of implementing modern technologies to the best showrooms in the world. Our goal is to create a unique space where customers can perceive the ŠKODA brand with all their senses.
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Gain customers through a unique experience
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Maintain the interest of existing customers
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Make the sales process more effective
More about the concepts
Vision of digital showroom experience
Showroom unification
Gain customers through a unique experience
Maintain the interest of existing customers
Make the sales process more effective
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Showrooms are the key to maintaining existing customers and acquiring new ones. The digital showroom project represents the next phase in the development of the ŠKODA brand, reflecting the requirements for digitization and implementation of modern technologies, which at the same time simplify and streamline the customer and sales process.

Showroom unification
Our goal is to unify all showrooms and provide customers with a modern and pleasant environment where they can obtain all available information in the way they choose. We will create an architecturally exceptional place where customers can perceive the ŠKODA brand with all their senses.
Gain customers through a unique experience
A specific showroom mood reflects the latest trends in and outside of the automotive sector. A unique experience draws on innovative digital tools that reflect customers’ purchasing behaviour.
Maintain the interest of existing customers
Interactive entertainment for customers and kids while they wait or simply in passing maintains their motivation. Detailed product information and sales pitches are presented in an entertaining way.
Make the sales process more effective
Facilitate the sales process with more effective presentation of marketing materials, including various special offers. Support communication of vehicles’ features and negotiating with customers.
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ŠKODA mock-up showroom
The whole concept in praxis! Discover all the tools, technological and other elements of the project and try them for real. Find out their functions, implemented solutions and applications. Get to know experience that we offer to our customers.
Visit us

Na Radosti, 414
155 00, Praha 5
Česká republika

Copyright 2021 Škoda Auto a.s.